Jun 1, 2022
So you have your marketing strategy, but do you have your assets? In this episode, Tami and Joe talk about the best ways to prepare content for all your marketing. They discuss the importance of creating content per stage in the marketing funnel, understanding your target audience’s pain points, creating strategy...
May 1, 2022
What is a marketing funnel? Tami and Joe talk about what marketing funnels are, what stages they have, the kinds of content you should create for each stage, how to build trust, when to sell, and more!
Apr 1, 2022
Marketing is about testing. In this episode of "High Energy Marketing," Tami and Joe talk about why testing is so important in marketing, how to come up with a testing budget, how long testing should last, ROI, and more!
Mar 1, 2022
How do you know how much to invest in marketing? Tami and Joe talk about some of the key factors to consider before investing in your marketing budget, the five elements of a marketing budget, and one-time vs reoccurring investments!
Feb 1, 2022
Is every contact a lead? Tami and Joe talk about the difference between a prospect, a lead, and a qualified lead. Listen now!